Steam up your summer – the Nordic way
Looking for something refreshing this summer?
Welcome to the Bothnian Coastal Route, where fresh water meets hot steam. This is Nordic wellness at its finest – with saunas, sea air and peaceful nature stretching along the coastlines of both Sweden and Finland.
With Eurovision buzz around the Finnish music group KAJ (from Vörå/Vöyri, near Vaasa) representing Sweden, the spotlight is also turning to the Nordic lifestyle – and our world-famous sauna culture.
Start your Sauna Bucket List Road Trip along the Bothnian Bay and experience the healing contrast of heat, water and wild nature – across borders and far from the ordinary.
- Discover the route and the saunas here:
https://bothniancoastalroute.com/tour/sauna-the-essence-of-nordic-wellbeing/ - You can also search for “sauna” using the keyword box here:
https://bothniancoastalroute.com/map-list-favourites/ - Or browse all products tagged with #sauna here:
https://bothniancoastalroute.com/map-list-favourites/?view=list&tag=42
Read more about the Bothnian Coastal Route project HERE (project info page) and HERE (a specific marketing umbrella website for the project with a B2B tour planning tool).